Beat Planning 

Beat and Route Plan in FMCG Sales
Sales representatives in the FMCG (Fast-Moving Consumer Goods) sector often confuse the terms "beat" and "route," using them interchangeably. However, understanding the distinction between the two is crucial for efficient field sales execution. A clearly defined beat and route plan reduces time wastage, enhances retail coverage, and improves return on investment.This art...
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Sales Force Automation 

Field Sales Automation Apps increase Team Efficiency by 2X?
As technology evolves and new tools are released everyday, field sales automation apps tend to be the one that drives efficiency of teams. These are apps that we can try to help us to increase efficiency in our sales process. When it comes to field sales, the level of efficiency is important when...
March 10, 2023
Sales Force Automation 

How To Choose The Right Sales Force Automation App in FMCG business?
The Sales Force Automation (SFA) is a software app for sales management. SFA automates various sales processes to manage business leads, sales forecasts, team performance and also enhances efficiency. In almost every FMCG business, SFA is being used either at the SR leve...
February 3, 2023
Sales Force Automation 

Why FMCG companies need a field sales tracking app?
Fast Moving Consumer Goods (FMCG) includes a wide variety of frequently purchased products such as toothpaste, shampoo, soap, cosmetics, hair oil, detergents as well as other non-durables such as plastic goods, LED bulbs, paper and stationary, glassware and many more. FMCG items are referred to c...
January 30, 2023
Sales Force Automation 

Unlocking the Potential of Field Sales Automation: Exploring the Top 5 FMCG Trends
Field sales automation is a growing trend in the FMCG industry, and it’s easy to see why. Automation can significantly improve sales productivity, reduce costs, and improve customer satisfaction all at once. In this blog post, we’ll explore the benefits of field sales automation, the ...
January 19, 2023