Retail Execution
Agile Retail Execution Strategies for CPG Brands in Crisis

Agile Retail Execution Strategies for CPG Brands in Crisis

The COVID-19 pandemic reshaped consumer behavior and forced consumer packaged goods (CPG) companies to rethink every aspect of their field execution. With rapid changes in shopping habits, new safety protocols, and supply chain disruptions, brands had to act fast and smart to maintain visibility, availability, and relationships at the shelf.Retail execution strategies became the cornerstone...
Shiva Kumar Shah     May 5, 2025
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Retail Execution
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Analytics Dashboards for Retail Success: Maximize Field Sales Performance

Achieving retail success in today’s fast-paced and competitive market is more challenging than ever. It requires more than just a strong sales force; it demands smart, data-driven decision-making. One of the most powerful tools to ensure retail success is the use of analytics dashboards des...
Shiva Kumar Shah
May 25, 2025
Retail Execution
Retail Execution 2025: 3 Key Focus Areas for Field Teams

Retail Execution 2025: 3 Key Focus Areas for Field Teams

The retail execution landscape in 2025 is unrecognizable from what it was just a few years ago. The aftershocks of the global pandemic, changing shopper preferences, and accelerated digital transformation have reshaped how field teams operate. For CPG brands, agility and data maturity are no long...
Shiva Kumar Shah
May 23, 2025
Retail Execution
Image Recognition in Retail Execution: Smarter Shelf Audits

Image Recognition in Retail Execution: Smarter Shelf Audits

Image recognition is leading the way in the fast-paced evolution of retail execution. Innovative retail execution solutions that reduce manual labor and optimize insights are essential for consumer goods firms operating in a post-pandemic market where labor shortages are growing and there is a ne...
Shiva Kumar
May 23, 2025
Retail Execution
Smarter Retail Execution Reporting for Field Sales Teams

Smarter Retail Execution Reporting for Field Sales Teams

Retail execution is at the heart of every brand’s success in the retail world. For field sales teams, the ability to track, monitor, and optimize in-store activities is crucial to driving performance and ensuring products and promotions are executed flawlessly. With the retail environment b...
Shiva Kumar Shah
May 23, 2025
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