Field Sales Force Automation
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How to automate order collection from retailers?

In the FMCG industry, efficient order collection plays a critical role in maintaining a strong and responsive distribution network. Many brands continue to rely on phone calls, handwritten order books, or delayed data entry, which frequently results in missed orders, stock mismatches, and slower fulfillment cycles. As retailer expectations rise and competition heats up, manual processes make it...
Susmita Rajbanshi     December 28, 2025
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Field Sales Force Automation
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How to track sales team attendance and field activity?

Managing a field sales team without proper visibility often leads to unanswered questions, did the rep start on time? Which stores were visited? Was the planned route followed? Without accurate data, performance tracking becomes guesswork.In fast-paced FMCG and distribution businesses, sales ...
Susmita Rajbanshi
December 28, 2025
Field Sales Force Automation
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Which Sales Force Automation tool performs best in offline mode?

The availability of the internet should never determine a field sales team's productivity. Salespeople frequently work in isolated areas, inside buildings with poor signal strength, or when moving between territories. An offline-capable Sales Force Automation (SFA) technology becomes a vital ...
Susmita Rajbanshi
December 26, 2025
Field Sales Force Automation
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What is the best order-taking app for salesmen?

For field sales teams, taking orders isn’t just about recording quantities; it’s about speed, accuracy, and staying connected with the back office. Many salesmen still rely on handwritten order books or spreadsheets, which often lead to errors, stock issues, and delayed deliveries....
Susmita Rajbanshi
December 26, 2025
Field Sales Force Automation
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Why Your Team Hates Your Current SFA Software (and How to Fix It)

Sales Force Automation (SFA) software was designed to make sales teams more productive, streamline processes, and provide real-time visibility into field operations. Yet, in many organizations, SFA systems become a source of frustration rather than efficiency.If your sales reps complain about...
Rahul Dev
December 25, 2025
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