Field Sales Force Automation
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10 Common RFP Mistakes to Avoid When Selecting Sales Software

Choosing the right sales software is a high-impact decision. It affects your field sales productivity, distributor performance, reporting accuracy, and ultimately, revenue growth. That’s why most organizations use an RFP (Request for Proposal) to evaluate vendors systematically.However, many companies unknowingly sabotage the process through common RFP mistakes. These mistakes lead to...
Manisha Agrawal     February 2, 2026
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FMCG
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Field Sales Software: How Leading FMCG Brands Are Winning

In the fast-moving world of FMCG (Fast-Moving Consumer Goods), success depends on speed, visibility, and execution at the last mile. Products may be manufactured in world-class facilities and backed by massive marketing budgets, but the real battle is won or lost on the field. This is where distr...
Manisha Agrawal
February 1, 2026
Field Sales Force Automation
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How Much Does Sales Force Automation Software Cost for Your Business?

When businesses start exploring sales force automation (SFA) software, one of the first questions that comes up is cost. Some vendors promise affordable pricing, while others quote figures that seem far beyond reach. The truth is, sales force automation software doesn’t come with ...
Manisha Agrawal
February 1, 2026
Field Sales Force Automation
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How to Control Field Sales Teams Without Micromanaging

Managing a field sales team can be a challenging balancing act. On one hand, managers want to ensure their team is productive and meeting targets; on the other, micromanaging can stifle creativity, reduce motivation, and ultimately hurt sales performance. So, how can you effectively con...
Manisha Agrawal
January 30, 2026
Field Sales Force Automation
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How Regional Sales Managers Can Track 100+ Reps Easily

Managing a large field sales team is no small task. For Regional Sales Managers (RSMs), tracking the daily activities, performance, and productivity of 100+ sales representatives can quickly become overwhelming. From knowing who is meeting clients to understanding which territories are underperfo...
Manisha Agrawal
January 30, 2026
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