Sales Transformation

A sales rep can be busy all day and have a nonproductive sales day. The reason often lies in the time between visits from the customer. Hours can be lost driving inefficient routes, searching for outlets, waiting for customers, figuring out the next stop, updating paperwork, or manually taking or...

A busy sales day and a productive one aren't the same thing. Reps can be out visiting customers, collecting orders, and covering their whole territory, and still have a lot of that time not really paying off if too many of those visits generate small orders, no orders, or no real progress. Ev...

A busy sales team isn't necessarily a productive one. In field sales, a full day of visits can look like a win on paper: territory covered, calls completed, and the daily report full of decent-looking numbers. But look past the visit count, and a different picture can show up. Were customers ...

Expanding a distributor network is key, but that doesn’t always mean bigger sales. If products are sitting on shelves instead of making their way to customers, primary sales may look healthy while actual market demand remains weak. This is why secondary sales growth is one of the most impor...