Sales Transformation

In sales, losing a deal often feels like the end of the road. The proposal was sent, meetings were held, follow-ups were done and yet, the prospect chose a competitor, delayed the decision, or simply went silent. These “lost opportunities” can be discouraging, especially when teams ar...

In today's fast-evolving marketplace, digital transformation is no longer just a buzzword, it's a necessity, especially forConsumer Packaged Goods (CPG) companies. With shifting consumer behaviors, increasing competition, and rapid technological advances, embracing digital tools is key to...

In the fast-paced world of Fast-Moving Consumer Goods (FMCG), visibility and control on the ground aren't just helpful—they're essential. Household names like Hindustan Unilever (HUL), Nestlé, and P&G dominate retail shelves not just because of great products or branding,...

Managing a field sales team manually is no longer practical in 2025. Businesses that depend on territory sales, collections, or in-person client visits now rely on field assist apps to digitize and automate day-to-day operations. But the real challenge isn’t choosing the app—it’...