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The Untold Story of Field Sales in the Toy Industry
When you think of the toy industry, you might imagine innovation, color, creativity—and of course, fun.But behind every best-selling action figure or holiday-must-have plush lies a detailed, strategic engine of logistics, marketing, and relationship-building. And at the heart of it all?The field sales representative.These professionals are the lifeline between toy brands and ret...
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AI-Driven Sales Execution 
Key Takeaways from Image Recognition Roundtable on AI Retail
The Image Recognition Roundtable on AI in Retail Execution was at the forefront of a groundbreaking event this May. Held at the summit of Boston's iconic Prudential Tower, the roundtable brought together global experts in retail and CPG services to explore how image recognition (IR) and AI ar...
April 2, 2025
Retail Marketing 
Boosting Retailer Engagement In Pet Product Distribution
The pet industry has been experiencing rapid growth in recent years, with an increasing number of consumers looking for high-quality pet products. For pet product distributors, engaging retailers effectively is essential to ensuring smooth supply chain operations and maximizing sales.This...
April 2, 2025
Platform Upgrades 
How Field Sales Automation Helps Ayurvedic Companies Grow?
In a world increasingly obsessed with clean living, herbal medicine, and holistic wellness, Ayurveda has made a powerful comeback. From ancient manuscripts to Instagram reels, Ayurvedic products have crossed centuries and screens to become a modern-day health staple. Brands once confined to dusty...
April 2, 2025
Sales Force Automation 
Why Field Sales Automation Is Essential For Cosmetic Brands
In the highly competitive cosmetic industry, brands must constantly innovate to stay ahead. Field sales teams play a crucial role in expanding market reach, managing retailers, and ensuring product visibility. However, traditional sales processes can be time-consuming and inefficient. This is whe...
April 2, 2025
