Retail Execution 

5 Advantages of A Dedicated Retail Execution Platform Over CRM
In the fast-paced world of retail, staying ahead of the competition requires precision, efficiency, and effective field operations. Many brands opt to use their CRM (Customer Relationship Management) software as a catch-all solution for retail execution. While this might seem like the quickest and easiest approach, it can lead to various challenges and inefficiencies.Here, we’ll e...
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Retail Execution 

Strong Retail Teams Drive Success: Key Strategies For Growth
In today's ever-changing retail environment, brands face unique challenges in staying competitive and driving growth. Retail execution, partner relationships, and efficient retail teams are vital to achieving success in such a dynamic market. Brands that invest in building strong&nb...
April 4, 2025
Retail Marketing 

How Sales Incentives Drive Growth for Field Teams in Retail?
In today’s fast-paced retail industry, companies face significant challenges in optimizing field sales strategies, improving productivity, and securing premium shelf space. Sales leaders are constantly looking for new ways to enhance their field teams’ performance, and one of the most...
April 4, 2025
Platform Upgrades 

Africa's CPG Market: Obstacles, Developments, and Opportunities
Africa's CPG market is becoming one of the most exciting spaces for brands. With rising incomes, urban growth, and increased use of mobile technology, the market is expanding quickly. However, brands must deal with real challenges like tough logistics, varied consumer habits, and a fragmented...
April 4, 2025
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Chat GPT for CPG Sales: Boosting Shelf Space & Strategy
Chat GPT for CPG sales is revolutionizing how national sales managers develop strategies to boost sales and secure prominent shelf space in the rapidly evolving consumer packaged goods (CPG) industry. They now have a potent weapon at their disposal thanks to the quick development of artificial in...
April 4, 2025