Distributor Management
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Why Smart Inventory Management is Critical for Distributors Serving Manufacturers

Distributors sit at the heart of the supply chain, connecting manufacturers with retailers and end customers. Their role is vital, but managing inventory is often their biggest challenge. Stockouts, excess inventory, delayed deliveries, and inefficient warehouse operations are common problems that can severely impact profitability and relationships with manufacturers and retailers.This is w...
Susmita Rajbanshi     January 25, 2026
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AI-Driven Sales Execution
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How AI Is Reshaping Modern Field Force Operations

Managing a field force has never been simple. From assigning daily tasks and tracking on-ground movement to ensuring timely customer visits and accurate reporting, field operations demand constant coordination. As businesses expand and customer expectations rise, traditional methods struggle to k...
Manisha Agrawal
January 25, 2026
Retail Marketing
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CPG vs FMCG vs Retail: Key Differences, Trends & Market Insights

Understanding the distinction between CPG, FMCG, and retail in today's hypercompetitive consumer economy is no longer optional; it is required. These three terms describe how products are manufactured, distributed, sold, and ultimately experienced by consumers. However, many growing businesse...
Susmita Rajbanshi
January 23, 2026
Sales Transformation
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11 Helpful Strategies for Managing a Remote Team

Remote work is no longer a temporary adjustment, it has become a long-term operating model for many organizations. From sales representatives in the field to distributed support and marketing teams, businesses now rely heavily on remote employees to drive growth and maintain customer relationship...
Manisha Agrawal
January 23, 2026
Retail Execution
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Tackling Challenges in Retail Execution and Supply Chain

A few years ago, a regional FMCG distributor shared a frustrating reality: “Our planning is solid. Our supply chain dashboards look great. But when I visit stores, products are missing, promoters are confused, and execution feels broken.” This disconnect is more prevalent than busines...
Susmita Rajbanshi
January 22, 2026
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