Sales Transformation
sales management app

Why Your Team Looks Busy But Revenue Isn't Growing

We’ve all seen it. The sales floor is buzzing. Phones are ringing, keyboards are clacking, and the CRM is overflowing with activity. Your team looks incredibly busy. Stand-up meetings are full of updates on calls made, emails sent, and demos scheduled. Yet, when the quarterly report lands, the revenue graph is as flat as a pancake. It’s frustrating, confusing, and a massiv...
Manisha Agrawal     February 19, 2026
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Field Sales Force Automation
delta sales app crm

Motivating Sales Reps with Mobile CRM for Field Sales

Let’s paint a picture. It’s 10:00 AM on a Tuesday. Your best field sales rep, Sarah, is sitting in her car outside a client’s office. She has the paperwork ready, but she can’t go in. She’s waiting for a manager to approve a last-minute discount. Thirty miles away, a...
Manisha Agrawal
February 18, 2026
Field Sales Force Automation
field sales performance

How Field Sales Data Helps CPG Brands Improve Shelf Performance

Poor in-store execution and stock gaps cost CPG companies nearly 30% of their potential revenue. This is more than just a number; it is the reality for many consumer packaged goods (CPG) brands. Despite strong marketing campaigns and high-quality products, brands lose millions of dollars each ...
Susmita Rajbanshi
February 18, 2026
FMCG
overcome fmcg barrier with delta sales app

Why Most FMCG Brands Stall at ₹25 Crore And What the Ones Crossing ₹100 Crore Do Differently

The FMCG sector in India is one of the most competitive and execution-driven industries. Every year, thousands of new brands enter the market with strong ambition, innovative products, and aggressive growth goals. Yet, despite promising starts, a large percentage of these brands plateau around th...
Rahul Dev
February 17, 2026
FMCG
power of execution intelligence

The Future of FMCG Belongs to Execution Intelligence

In today’s ultra-competitive FMCG (Fast-Moving Consumer Goods) industry, success is no longer determined solely by having the right products at the right price. While strategy, marketing, and innovation are still critical, the ultimate differentiator is execution, how effectively products r...
Rahul Dev
February 17, 2026
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